What does this plugin do?
B2B Events, PR and Launches is a free Claude plugin with event, PR and launch skills for B2B teams, built by Shashwat Ghosh, Helix GTM Consulting. It plans B2B events, press releases and product launches: event portfolios and plans per event type, panel and webinar kits, speaker notes, verified releases, launch sequences and event follow-up specs.
What does each skill do?
| Skill | What it does | Example prompt from the README |
|---|---|---|
Event plannerevent-planner | Works back from your sales target to the share events must deliver, the event portfolio and the cost per qualified lead (every figure is yours, arithmetic by script), and plans each type: roundtable, exhibition or trade show booth, webinar, podcast, event visit, summit or awards sponsorship, panel moderation, AMA or LinkedIn Live, workshop, partner and customer events and the analyst programme. Analyst events, your own mid sized event and large brand programmes are marked as a method still being completed. | “Plan our customer roundtable in Amsterdam on 28 October and tell me how many such events we need to hit our pipeline target.” |
Event speaker kitevent-speaker-kit | Panel question maps, AMA, webinar and podcast run of show, speaker notes and stage demo kits. | “I'm moderating a customer panel at our roundtable on 28 October. Four panelists, 40 minutes. Build the question map.” |
PR and launch packpr-launch-pack | Verified press releases, regional releases, company updates and launch sequences. | “Draft a press release for our new product line and check every claim in it first.” |
Event follow-up engineevent-follow-up-engine | Event follow-up pilot specs and audits with nurture emails. | “Our trade show ended yesterday. Audit our follow-up requirements document against Friday's meeting note.” |
Who is it not ideal for?
- Sending, posting or publishing for you, or writing to a marketing platform or CRM: the skills never do that.
- Anyone who does not use Claude: plugins add skills to Claude only. In a browser, ChatGPT or another assistant, use the connectors.
How do I install it?
Claude Code
/plugin marketplace add shashwatgtm/b2b-events-pr-and-launches /plugin install b2b-events-pr-and-launches@b2b-events-pr-and-launches
Or from a terminal: claude plugin marketplace add shashwatgtm/b2b-events-pr-and-launches then claude plugin install b2b-events-pr-and-launches@b2b-events-pr-and-launches.
Claude app and Cowork
- Open Customize in the sidebar, then Plugins.
- Select Add marketplace and enter
shashwatgtm/b2b-events-pr-and-launches. - Find the plugin in the list and select Install. Its skills apply when relevant, or type
/to run one.
Anthropic's plugin documentation says a plugin added in Claude under Customize, then Plugins, is saved to your Claude account, so its skills are also available in Claude chat on the web, desktop and mobile, in Cowork and in Claude Code (Anthropic: Plugins). Plugins in Claude are available on paid plans: Pro, Max, Team and Enterprise (Anthropic Help Center). The plugin's README says its Stop hook runs only in Claude Code; Anthropic's Help Center says hooks run in Cowork and Claude Code, not in chat.
What does it cost, where is the source, and what happens to my data?
- Source code: github.com/shashwatgtm/b2b-events-pr-and-launches (version 1.0.5)
- Licence: MIT. Credit: Shashwat Ghosh, Helix GTM Consulting.
- Privacy: This plugin sends no data to Helix GTM Consulting and runs no server. The plugin stores nothing on any server and has no database. When Claude can write files, a skill may save its drafts (for example a plan or a release) in your own working folder. Claude keeps its working notes (the answer as checked, your message, the pages opened, the ledger) in a claim-ledger folder in your working folder, with a pages folder holding the text of each page opened in the session, as the web tool returned it. The Stop hook (Claude Code only) reads the session transcript on your computer and writes nothing. The README in the repository has the details.
Questions and answers
Who is it for?
B2B teams. The plugin's marketplace description calls it event, PR and launch skills for B2B teams.
How do I install it?
In Claude Code, run /plugin marketplace add shashwatgtm/b2b-events-pr-and-launches and then /plugin install b2b-events-pr-and-launches@b2b-events-pr-and-launches. From a terminal, run claude plugin marketplace add shashwatgtm/b2b-events-pr-and-launches and then claude plugin install b2b-events-pr-and-launches@b2b-events-pr-and-launches.
Which skills does it include?
It includes four skills: event-planner, event-speaker-kit, pr-launch-pack, event-follow-up-engine.
Is it free?
Yes. It is free to install from GitHub under the MIT licence. This plugin sends no data to Helix GTM Consulting and runs no server.
How many events do we need to hit our pipeline target?
The event planner works back from your sales target to the share events must deliver, the event portfolio and the cost per qualified lead (every figure is yours, arithmetic by script).