The six connectors
- GTM Alpha3 tools · 2,429 npm downloads
Which GTM motion should you lead with?
Scores the four EPIC go-to-market motions from 1 to 10 with Shashwat Ghosh's documented rubric and names the one to lead with. The web app gives a 180 day plan; in Claude you choose 30, 60 or 90 days.
- CRAFT GTM9 tools · 1,439 npm downloads
Check product-market fit, plan a launch, build battle cards.
Eight planning tools: a product-market fit scorecard, launch plans, interview guides, retention, partner and crisis playbooks, battle cards and a CRAFT review of GTM documents.
- CRAFT Content8 tools · 1,595 npm downloads
Draft B2B content from the facts you already have.
Eight content tools: case studies, newsletters, webinar scripts, repurposed posts, thought leadership series, testimonial requests, sales content and a CRAFT review of drafts.
- IMPACT8 tools · 2,727 npm downloads (both IMPACT packages)
Sharpen your B2B positioning.
Eight positioning tools on the IMPACT framework: champions, alternatives, value, market anchor, message and execution, plus a full audit and the framework guide.
Open the web appUse in Claude or ChatGPTGet the ChatGPT plugin
- ICP Intelligence9 tools · 1,357 npm downloads
Define your ideal customer from your best deals.
Nine ideal customer profile tools: deep dive, scoring model, buying group, TAM, SAM and SOM, lookalikes, account priorities, gaps, changes over time and interview themes.
- Revenue Enablement12 tools · 1,405 npm downloads
What should your sellers say, send and ask in the next deal?
Twelve sales tools: account plans, deal strategy, discovery questions, ROI cases, mutual action plans, win and loss reviews, proposals, emails, demos, pricing, champions and competitive traps.
Open the web appUse in Claude or ChatGPTGet the ChatGPT plugin
- In active development
See the gap between your positioning and a buyer's view
Reads your inside positioning view across six phases, then measures the gap against how a named buyer receives you.
The IMPACT connector drafts each step from what you type, and its IMPACT Full Audit scores how complete your inputs are, out of 100.
- Not sure which tool?
Start here: find the tool for your job
One table of jobs, who each is for, the tool to start with and a sample answer.
Downloads: npm downloads, from each first release (GTM Alpha 8 September 2025, the other five 15 to 17 January 2026) to 12 October 2026, the latest day npm reported on 11 November 2026, with both IMPACT packages added together. npm also counts automated downloads. All six: 10,952.
How it looks in Claude
Ask in plain words and Claude calls the connector. The example uses ICP Intelligence; every connector works the same way.
Guides that use these tools
Worked examples from live runs of the Helix tools, with how to read each output and what to do next.
Use a B2B marketing tool in ChatGPT
Two connectors are also ChatGPT plugins. Install them from the ChatGPT plugin directory with no setup: Helix Positioning connects to the 8 IMPACT tools, and Helix Sales Enablement connects to the 12 Revenue Enablement tools.
For the other connectors, add a custom MCP server:
- Open ChatGPT Plugins and choose the option to add a custom MCP server. Your account and workspace must allow custom connections.
- Give the connection a name and paste one address below. Choose no authentication and review the connection notice.
- Create the connection, check the discovered tools and install it. Start a chat and select the connection with an @ mention, then ask your question using your own facts.
Menu names and plan access can change. Check the current OpenAI instructions.
- Craft Gtm:
https://craft-gtm.gtmhelix.com/mcp - Craft Content:
https://craft-content.gtmhelix.com/mcp - Icp Intelligence:
https://icp-intelligence.gtmhelix.com/mcp - Impact:
https://impact.gtmhelix.com/mcp - Revenue Enablement:
https://revenue-enablement.gtmhelix.com/mcp - GTM Alpha:
https://gtmalpha.gtmhelix.com/mcp